Making sense of social media through diversity

Market roadmaps describe key market component of specific innovation trends combining posts and tweets shared on WAI social networks. From readers to information providers, social media is interlinking global opinions and specific facts into a complex conversation questioning users’ ability to make sense of increasing amounts of data both as citizens and customers. The uniformity of ideas… Read More Making sense of social media through diversity

January 10, 2017January 12, 2017 weareinnovationLeave a comment

Market roadmap: Why entrepreneurs connect experiences to innovate

Market roadmaps describes key market component of specific innovation trends combining posts and tweets shared on WAI social networks. As emergencies for change are pressing key market players to rethink collectively new ecosystems for growth, entrepreneurs and leaders develop new communication strategies to create communities around customers and skills to answer their needs. By reaching out to… Read More Market roadmap: Why entrepreneurs connect experiences to innovate

April 4, 2016March 28, 2016 weareinnovationLeave a comment

Next stop: Smart Cities

Initially outlined as a technological innovation opportunity, smart cities are now showing great potential to foster economic growth in regions spreading beyond major cities. Affecting all sectors and enabling private, public, government and citizen partnerships, the innovation impact of smart cities is a perfect example of potentially disruptive ecosystems being created to regenerate growth while… Read More Next stop: Smart Cities

October 2, 2015October 2, 2015 weareinnovationLeave a comment

Storytelling shapes the way we speak innovation

Market Roadmaps build market stories around specific trends and strategies. As a way to create human links between businesses, products and customers, leaders and innovation practitioners develop storytelling based strategies that are shaping new approach and messages sent to market. As business becomes slightly more personal, individuals are driven back at the heart of strategies… Read More Storytelling shapes the way we speak innovation

July 30, 2015July 30, 2015 weareinnovation2 Comments

Market Roadmap: New Strategy, New Marketing

Market Roadmaps build a market story for selected innovation trends. Today we look at the latest marketing and strategy tools that have emerged from the connected businesses and markets. We in particular learn how digital tools enable a higher definition of existing markets, newly defined stories and conversations with customers. If you’d like to share… Read More Market Roadmap: New Strategy, New Marketing

July 6, 2015July 6, 2015 weareinnovationLeave a comment

Data O’Clock

Wearables and connected devices are the primary signs of an emerging connected culture which is developing massively across the globe. The stake is two-folded: the network and services part which allows an infinite upsell opportunities with the rise of dedicated applications, and the device part which opens ways for cross-sell and development of accessories. In… Read More Data O’Clock

February 27, 2015February 27, 2015 weareinnovationLeave a comment

Of Legacy and Change in the New Banking Ecosystem

As many other markets, banking and retail banking in particular is being challenged by disruptive newcomers developing competing services on mobile, for instance, or via the Internet in general. As many other markets, the trends in opinions and visions tend to be two-folded. The first is the voice of the legacy, who claims the customer… Read More Of Legacy and Change in the New Banking Ecosystem

October 28, 2014November 8, 2014 weareinnovation2 Comments

More Data, More Problems. More Solutions?

With the rise of new usage and the arrival of IoT, security services need to evolve smartly, that is with the pace companie are taking to secure data in the cloud. While this may look a very complex challenge, software developers and security services providers have sensed the opportunity. As in all good gangster story,… Read More More Data, More Problems. More Solutions?

September 30, 2014November 8, 2014 weareinnovation1 Comment

Open innovation vs. governance: the API equation to business agility

“Open innovation”: trying to use external developers with internal APIs to develop new services and new business, the intent is definitely here. But the API model is clearly going in a bottom-up direction against the existing top down investment/resources/organisational complexity/technological constraints that each company necessarily imbed in all initiative they drive, even if they do… Read More Open innovation vs. governance: the API equation to business agility

February 27, 2014November 8, 2014 weareinnovationLeave a comment

“Super size me”: The Big Data effect

Big Data makes everything bigger. Threats on security, planning potential, economies of scale, information to analyse, you get the super pack but you also have to super invest in smart technologies, and people. And then answer that specific question: what does Big Data mean, to you? WAI had a look around to figure out how… Read More “Super size me”: The Big Data effect

December 19, 2013November 8, 2014 weareinnovationLeave a comment