The Daily Pick is a strategic story combining most popular posts and tweets as shared on WAI social networks.

Beyond the ability to place customers and employees at the heart of business success stories, experts and analysts highlight the need for innovation leaders to intelligently combine technologies and human diversity to drive breakthroughs on new markets. Alhtough the ability to make better decision through the use of data remains essential, experience shows human critical values remain essential in driving future innovation. On top of a global way of thinking leading to meet a wider society, innovation practitioners will need culturally adaptive communication skills as well as a realistic approach to success to stay focused on evidence, never losing sight of their essentials.

#1 Value customer experiences

https://plus.google.com/+Connectmediaconsultingltd/posts/JL7XupkAiK7

” People are tired of being marketed to like brainless zombies, and instead want their business to be valued. They want to share their experiences with friends on social media and rave about the latest deals or what fantastic service they got.”

Read more: “The Evolution of Customer Engagement (and how it changes everything)”, Sherice Jacob, Kiss Metrics

#2 Drive customer engagement

https://plus.google.com/+WeAreInnovationblog/posts/9ptCFHUcaGz

“There has been a lot of discussion about a shift in thinking about the responsibility for employee engagement, with this new shift now placing this responsibility back on the employee. Yes, employees do have the ability to make a decision about their attitudes towards the organization.”

Read more: “Employees should take responsibility for engagement”, Torben Rick

#3 Technology awareness

https://plus.google.com/+wef/posts/eAsBDLixm21

“The panelists concluded by emphasizing the need for leaders to prepare their people to coexist and collaborate with machines in the decade ahead.”

Read more: “What skills does the future of work need?”, BCG, World Economic Forum

#4 Diverse workforce

https://plus.google.com/+entrepreneur/posts/BCi8FJXTiHM

“New companies are emerging every day, and in order to stay ahead of the curve, it is important for business leaders and employees to come together and create a diverse workforce environment.”

Read more: “Why diversity in the workforce is imperative”, Gabriel Bristol, Entrepreneur

#5 Driving breakthroughs

https://plus.google.com/+WeAreInnovationblog/posts/Geks3ppitff

“Now Fujitsu Laboratories has developed an approach to deep learning that uses advanced mathematical techniques to extract geometric features from time-series data, enabling highly accurate classification of volatile time-series.”

Read more: “Fujitsu develops new deep learning technology to analyse time-series data through high precision”, Fujitsu

#6 Data informed decision-making

https://plus.google.com/+WeAreInnovationblog/posts/ATDnBq4YkYq

“Supporters of Watson believe that its advanced artificial intelligence makes it uniquely positioned to assess vast amounts of information and make informed and transparent decisions on all issues, ranging from education to foreign policy.”

Read more: “Could a robot run for presidency in 2020?”, Anthony Cuthbetson, Newsweek

#7 Critical human values

“L’intelligence artificielle de Microsoft a fait ses premiers pas sur Twitter, mercredi 23 mars au soir, sous les traits d’une ado américaine de 16 ans. Mais au contact des internautes, Tay est vite devenue raciste, misogyne et complotiste. Un fiasco pour Microsoft, qui a fermé son compte moins de 24 heures plus tard.”

Read more: “Tay, l’intelligence artificielle raciste et sexiste de Microsoft”, Sylvain Rolland, La Tribune

#8 A global way of thinking

““’Born Global’ is becoming the new ‘Born Digital’. Social media and digital platforms giving local start-ups global reach increasingly facilitate ‘born global’ start-ups,” he writes.”

Read more: “Why the best entrepreneurs think globally”, Emma Luxton, World Economic Forum

#9 A wider society

“In terms of achievements in my career, I have sent more than 2500 people abroad for their higher education studies and settlement. This has changed so many families life style and brought them into contact with a wider society.”

Read more: “Sridevi Arunachalam: Creating Overseas Education Services For Indian youth”, Sridevi Arunachalam, The Story Exchange

#10 Culturally adaptive communication skills

“How confrontational a person is, or how much they express their disagreement in a meeting room, can differ from culture to culture. To some, confrontation is necessary for clear communication, while others only feel comfortable arguing in more subtle ways.”

Read more: “How would you fare at the global negotiating table?”, Donald Armbrecht, World Economic Forum

#11 A realistic approach to success

” The process mirrors the classic three-act structure of a story, with a beginning, a middle, and an end — and a lot of turmoil and triumph sprinkled in. All the great leaders we studied repeated this process with each new idea or venture. Think of it as a long train of S curves, extending into the future, preventing complacency and stagnation — because inspiration is a job that never ends.”

Read more: “Succesful moments all have three acts”, Nancy Duarte, HBR

#12 Searching for evidence

“Governments invest billions of dollars annually in automating government financial management, customs, and tax systems respectively. But aside from a few cases that are repeatedly quoted, there is little rigorous evidence of the impact of these investments on government efficiency and accountability to deliver services.”

Read more: “Does digital technology improve governance?”, Zahid Hussain, World Economic Forum

#13 Focused on essentials

“Still, for those who think Silicon Valley makes only chewable caffeine and silly social apps, there’s proof that companies are still working on solving some of life’s fundamental problems.”

Read more: “What listening to 119 startup pitches over 2 days taught me about Silicon Valley’s “frivolous” apps stereotype”, Biz Carson, Business Insider